The History, The Fetish

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Lee Bessette describes reading a printed piece of writing as a “thrill.” When she received the book with her article in the mail in printed form, she was very excited, as most people would be. I have to admit, I would be more excited to receive an article I published in hardcopy form rather than digital. This “print fetish” or “lingering hegemony of print” is a key component to what we are examining in our class. It is as though it is a phenomenon. Why are people so reluctant to accept this new form of technology when every other piece of innovative technology takes off in this society? What has to change is somewhat of a mystery to me. This whole time I’ve been saying that people need to become more open-minded, but when looking at the popularity of other, more technologically advanced devices, people do accept those. I think it is considered a “fetish” simply because the printed book has been around so long. Most of the other technological advances that we see in society today just came around in the 80s or 90s. The book has long been with history and has worked to develop our society to be as it is today. I think this is a key component to the reluctance to accept this form of the book.

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