Chapter 4 Reading Response

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Organization is defined as the way that information is displayed and the way that the viewers perceive the information. Proximity can be defined as the degree of "closeness" between objects displayed in the design. Objects that are placed farther away from each other have a greater proximity than those which are placed closer to each other. Finally, hierarchy is defined as the way that information is displayed, specifically relating to its importance. For example, an important piece of information is higher on the hierarchal scale than a less important piece of information.
The attached image does not effectively use the concept of organization. The number of lines on the graphic is overwhelming and detracts from the original purpose of the design. Also, there needs to be a greater degree of proximity between the items because, then, the graphic would appear less overwhelming.

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