There are many examples of information overload seen in New York City’s Times Square. When I visited the overwhelming environment created by bright lights and towering skyscrapers the advertisements would attempt to slither there way into any free space. The dense populated area leads to information ineffectiveness due to the maximum capacity of various signs. In particular, street signs are merged on top of each other so tightly a viewer has to sort through multiple channels to determine which direction they are going. Below is a link to cluttered street signs in NY.