blog 3 publishing APE

Self-Publishing is so Hairy Nowadays

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The "harriest chapter in the book," or Chapter 13 of Kawasaki and Welch's APE, actually did seem pretty hairy (harry?) to me.

And I had to look up exactly what "hairy" meant here. And it wasn't an abundance of hair.
It apparently means "alarming and difficult."

This makes sense! I mean self-publishing, like we've repeatedly been told is in many ways a GREAT thing. But it is particularly quite hairy because there are so many ways to do it--and deciding which one to use is especially alarming and sometimes difficult for beginners in the world of self-publishing.