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Reading response 6

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I think that this video really tries to highlight the differences between Microsoft’s packaging and Apple’s packaging. Microsoft’s marketing tends to be much flashier, while Apple keeps their packages almost too simple. Microsoft is criticizing their own packaging by comparing it to Apple; while even the smallest details stand out on Apple packaging, nothing stands out on the Microsoft packaging because there are too many details all over it. Providing an overabundance of information on packaging seems to do more harm than good, according to the video.

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Learning Module 6

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Before: The Make-A-Wish Foundation provides hope, joy, and strength to children with life- threatening medical conditions by granting their wishes. On an average of every 21 seconds, Make-A-Wish makes a child’s wish a reality. The organization is active in almost fifty countries. They are responsible for granting over 350,000 wishes since 1980. Around eight thousand of these wishes are Disney related.

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#ShareYourEars

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The #ShareYourEars campaign was launched by Disney in honor of the 100,000th Disney wish from the Make-A-Wish foundation. Participants in the campaign were encouraged to post pictures wearing Mickey Mouse ears, whether they were the traditional ones bought in Disneyland or some other interpretation. For every picture tagged with #ShareYourEars, Disney pledged to donate five dollars, up to the amount of one million dollars.

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Connect Research

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Adobe Connect can be used professionally to conduct online meetings and hold mobile classes in real time. The online meetings can also be held on mobile devices like cell phones or tablets instead of having to carry around a laptop.

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Intellectual Property

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Authors and content creators should protect their property because their work is their idea and if another person gets credit for an original idea, that would be unfair to the original author or creator. Copyright laws used to only last 14 years, but now in some cases, the laws can last for over a hundred years(in the case of companies), or the author's lifetime plus seventy years. This could prevent the fair use of intellectual property by imposing regulations that are too strict and don’t allow other authors to use the material.

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