{"id":375,"date":"2021-04-23T17:23:30","date_gmt":"2021-04-23T17:23:30","guid":{"rendered":"http:\/\/writingspaces-org.jvn.jad.mybluehost.me\/mvetter\/?page_id=375"},"modified":"2021-09-10T14:53:25","modified_gmt":"2021-09-10T14:53:25","slug":"understanding-visual-rhetoric","status":"publish","type":"page","link":"https:\/\/parlormultimedia.com\/writingspaces\/past-volumes\/understanding-visual-rhetoric\/","title":{"rendered":"Understanding Visual Rhetoric"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Jenae Cohn<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Volume 3<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<div data-wp-interactive=\"core\/file\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!state.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/parlormultimedia.com\/writingspaces\/wp-content\/uploads\/2021\/04\/cohn-understanding-visual-rhetoric-1.pdf\" type=\"application\/pdf\" style=\"width:100%;height:600px\" aria-label=\"Embed of Embed of Understanding Visual Rhetoric..\"><\/object><a href=\"https:\/\/parlormultimedia.com\/writingspaces\/wp-content\/uploads\/2021\/04\/cohn-understanding-visual-rhetoric-1.pdf\">Understanding Visual Rhetoric<\/a><a href=\"https:\/\/parlormultimedia.com\/writingspaces\/wp-content\/uploads\/2021\/04\/cohn-understanding-visual-rhetoric-1.pdf\" class=\"wp-block-file__button\" download>Download<\/a><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Chapter Description<\/h3>\n\n\n\n<p class=\"has-text-align-left\">Visuals can dramatically impact our understanding of a rhetorical situation. In a writing class, students do not always think that they will need to be attentive to visuals, but visual information can be a critical component to understanding and analyzing the rhetorical impacts of a multimodal text. This chapter gives examples of what visual rhetoric looks like in everyday situations, unpacking how seemingly mundane images like a food picture on social media or a menu at a restaurant, can have a persuasive impact on the viewer. The chapter then offers students some terms to use when describing visuals in a variety of situations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Alternate Downloads:&nbsp;<\/h3>\n\n\n\n<p>You may also download this chapter from Parlor Press or WAC Clearinghouse.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Writing Spaces is published in partnership with&nbsp;<a href=\"http:\/\/www.parlorpress.com\/\">Parlor Press<\/a>&nbsp;and&nbsp;<a href=\"http:\/\/wac.colostate.edu\/\">WAC Clearinghouse<\/a>.<\/p><\/blockquote>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jenae Cohn Volume 3 Chapter Description Visuals can dramatically impact our understanding of a rhetorical situation. In a writing class, students do not always think that they will need to be attentive to visuals, but visual information can be a critical component to understanding and analyzing the rhetorical impacts of a multimodal text. This chapter [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":41,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[214,389],"tags":[391,57,390],"class_list":["post-375","page","type-page","status-publish","hentry","category-visual-multimodal-rhetorics","category-volume-3","tag-multimodality","tag-rhetorical-situation","tag-visual-rhetoric"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/pages\/375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/comments?post=375"}],"version-history":[{"count":4,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/pages\/375\/revisions"}],"predecessor-version":[{"id":964,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/pages\/375\/revisions\/964"}],"up":[{"embeddable":true,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/pages\/41"}],"wp:attachment":[{"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/media?parent=375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/categories?post=375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/parlormultimedia.com\/writingspaces\/wp-json\/wp\/v2\/tags?post=375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}